The rise of the Metaverse has undoubtedly opened the door to the future of communication via digital avatars.
With its growing popularity, it’s no surprise that many leading AR companies are looking to tap into different niches within the metaverse. But do you know who the leader of the Metaverse race is?
Here are some of the AR companies that are changing the metaverse in front of us.
For many Metaverse enthusiasts, it’s no surprise that Meta is at the top of this list.
Meta, formerly known as Facebook, will be rebranded in October 2021. This was done with the aim of shifting its focus from social media platforms to the virtual world of the Metaverse.
With the launch of Horizon Worlds, a free-to-play online video game using VR technology, Meta took a big step, joining hundreds of other companies in developing the Metaverse.
“We hope the metaverse will reach 1 billion people within the next 10 years.” Meta’s Founder and CEO said:Mark Zuckerberg.
The platform is designed to give users an active world-building experience rather than being a mere spectator. By creating an avatar and entering a virtual world, you can attend work meetings, concerts, parties, sporting events, and more through immersive virtual experiences.
Since the launch of Horizon Worlds, Meta has encouraged users to take advantage of Horizon’s world-building tools to create new spaces within the Metaverse.
The company wants to host multi-billion dollar digital commerce and support the work of creators and developers around the world.
2. Nvidia
3D workflows have become an integral part of many industries.
With the launch of the Omniverse open beta in December 2020, Nvidia took its first step towards contributing to the development of the Metaverse.
Omniverse sets out to “unify the 3D world” and find “a common way for people to collaborate, whether across the room or anywhere in the world.” says Richard Kelisgeneral manager of Nvidia’s Omniverse.
Within the Nvidia Omniverse, content creators can now collaborate and create real-time, three-dimensional digital content.
Today, Omniverse has over 30,000 users across industries such as architecture, engineering, product design, game development, robotics, entertainment, and more.
3. Tencent
Tencent is a multinational internet-based entertainment and technology conglomerate headquartered in Shenzhen, China.
As one of the world’s most profitable multimedia companies, it’s no wonder Tencent is one of the major forces in the development of the global metaverse.
The internet giant, who will be entering the Metaverse race in early 2022, has created a so-called “augmented reality” division. This unit of technical experts aims to develop hardware and other services for the Metaverse.
Initially, little information about the division was made public. Reuters tells us Tencent’s Augmented Reality division is developing a Metaverse-optimized headset for its first Metaverse project.
In addition, Tencent also aims to contribute to the Metaverse through its game development arm, Tencent Games.
4. Microsoft
Microsoft’s commitment to the Metaverse requires that digital representations of people, places, and things must be permanent, bridging the gap between the digital and physical worlds.
Microsoft, which supports Meta in developing applications, has become one of the largest contributors to the Metaverse.
The tech giant is also working with Qualcomm in developing an augmented reality chipset for virtual worlds.
and Microsoft Build 2022 At the conference, Microsoft gathered a group of experts to discuss the company’s next move on the metaverse.
While many interesting topics were discussed, it’s clear that the company’s individual metaverse strategy revolves primarily around its collaboration platform, Teams.
Overall, Microsoft aims to provide a positive software experience for users on all devices.
Conclusion
As you can see, the Metaverse has impacted various industries. It’s no surprise that leading technology companies adjust their workflows to keep up with new technology trends.
So far we’ve only scratched the surface. But it’s exciting to think about what opportunities the Metaverse will offer us in the future.
What do you think is the next big trend in the metaverse?
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